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Made in Norway

The official origin label of Norway

The Made in Norway label designates products and services that are authentically Norwegian. It is a registered trademark administered by Innovation Norway, the official Norwegian trade promotion organisation. To use the label, companies must fulfil criteria pertaining to origin, responsibility and sustainability.
Sommarøy bridge in Tromsø Norway

Building on Norway’s strengths

Norway is known for its natural beauty, for its commitment to responsible business practice and sustainability, and for high quality. The Made in Norway label was established to capitalise on these positive associations and enhance the competitiveness of Norwegian products and services on the international market.

Made in Norway label on woolen blanket

Origin, responsibility and sustainability

To be eligible to use the Made in Norway label, companies must fulfil the following criteria:

  • The product or service satisfies the origin requirements.
  • The company conducts risk assessments to avoid adverse impacts on people, society and the environment resulting from its operations.
  • The company has an internal control system in place for responsibly handling any identified risk of adverse impacts on people, society and the environment.
  • The company has ethical guidelines.
  • The product or service contributes to advancing at least one of the UN Sustainable Development Goals without causing any significant harm in relation to the six environmental objectives of the EU Taxonomy.

Industry-specific origin criteria

Wheels of yellow cheese

Food and beverage/nutrition

Example: Food, beverages, dietary supplements, nutritional ingredients
  • At least 80% of the weight of the finished product must originate in Norway.
  • A significant share of the production process that gives the product its uniqueness must take place in Norway.
Beige ofa with side table and design elements

Manufactured/finished goods

Example: Furniture, textiles, sensors
  • At least 60% of production and raw material costs must be generated in Norway.
  • A significant share of the production process that gives the product its uniqueness must take place in Norway.
Person sketching with a pencil

Services

Example: Software, digital solutions
  • At least 60% of the costs for developing and operating the service must be generated in Norway.
Man's hand reaching for wooden planks

Natural products/raw materials

Example: Wool, timber, unprocessed meat
  • 100% of the natural product must be grown, extracted or bred in Norway.

Developed in collaboration with Norwegian companies

The origin label has been developed in close collaboration with Norwegian businesses and international partners. Below are the pilot companies whose products and services are the very first to bear the Made in Norway label.

logo 7sense
logo Asak Miljøstein
ASD Logo
Logo David Andersen
logo Ekornes
logo Forestia
logo Holocare
logo Hurtigruten
logo Jøtul
Logo Mack
logo Norsk Dun
logo Omgi
logo Optoscale
logo OSO Hot Water
logo Paxster
logo Pentex
logo Real Turmat
logo Rottefella
logo Sensio
logo Søve
Logo Tunable
logo Zooca

Contact us for more information!

For more information about the Made in Norway label, please contact Innovation Norway.

Made in Norway logo inprinted in cardboard