Søve:High-quality products for play, parks and training – Made in Norway

With more than 50 years of experience, Søve has grown to become Norway’s leading manufacturer of playground equipment. The company is known for its high-quality products, with innovative designs that can be tailored to customer needs. It has now been awarded the Made in Norway label.

All operations are centralised at a production facility in Ulefoss, Norway, enabling seamless communication and collaboration between departments. This allows Søve to maintain flexibility and provide rapid delivery and outstanding customer service in new and existing markets worldwide.

Craftsmanship is at the core of Søve’s operations, and the company takes pride in retaining all production and development in Norway. In competition with manufacturers in Eastern Europe, Søve recognises that the Made in Norway label plays a vital role in communicating its Norwegian roots and quality standards.

The label simplifies the message to customers, both in Norway and in export markets like Sweden and Denmark, that Søve develops and manufactures its products locally.

CEO Elna Strømme elaborates: “The Made in Norway label helps us to clearly communicate that our product development and production take place in Ulefoss, setting us apart in both domestic and export markets.”

Søve specialises in outdoor equipment for playgrounds, training and parks. Its primary customers –municipalities, schools and kindergartens – require equipment that is safe, durable and environmentally responsible.

The Made in Norway label gives Søve a competitive edge, drawing attention to the exceptional quality and clean, responsible production of its products.

“Being awarded the Made in Norway label sends a strong signal to both Norwegian and international customers that they are investing in reliability and sustainability, powered by local energy from Ulefoss, Elna Strømme says.

The Made in Norway label enhances Søve’s identity as a producer of high-quality and sustainable products. By tying its solutions directly to Ulefoss, the company strengthens its position in a competitive market.

The label not only differentiates Søve from competitors producing in low-cost countries but also assures customers that its products are crafted with care for both the end user and the environment.

“The Made in Norway label gives Søve a clear profile as a producer of high-quality and sustainable products, making it easier for customers to associate us with quality, safety, and responsible production,” concludes Strømme.