Join our manufacturing and design kick-off
19 June 2024
Innovation Norway is pleased to invite you to the kick-off for the national export initiative on manufacturing and design on 19 June, at 15:00. The event will be streamed live in Norwegian, and you will receive a link upon registration.
The initiative is part of the export reform Hele Norge eksporterer, which aims to increase Norwegian exports (excluding oil and gas) by 50 per cent by 2030.
Under the manufacturing and design initiative, the government, business and industry, and the business support system will collaborate to achieve this goal and promote a thriving export culture.
Measures include strengthening Team Norway in key geographical markets, building a strong network of experts in the Norwegian manufacturing and design industry, launching joint export activities targeting key markets in close collaboration with the business sector, and developing export programmes to build industry insight and ease market access with targeted export activities. Strategic positioning of the industry and exploring use of the new origin label ‘Made in Norway’ are also important elements of the initiative.
What does it take to succeed internationally?
During the kick-off, we will challenge Norwegian companies and stakeholders to define what Norway excels at, what it takes to succeed internationally, and what the business sector itself must contribute to drive the initiative forward. Following the introduction, there will be a panel discussion with key players in the manufacturing and design industry.
The event is being held in collaboration with the National Export Council, the Ministry of Foreign Affairs, the Ministry of Trade, Industry and Fisheries, Export Finance Norway, industrial clusters and other business organisations.
All times are in GMT+01:00
Opening by Moderator Anniken Fjellberg
15:00 - 15:03
15:00 - 15:03
Introduction by Per Niederbach
Welcome by Export Director Per Niederbach, Innovation Norway
15:03 - 15:05
15:03 - 15:05
Introduction of NFD, State Secretary Tore O. Sandvik
15:05 - 15:09
15:05 - 15:09
Why manufacturing & design as an export initiative now?
Introduction of Helle Moen, Representative of the National Export Council
15:09 - 15:13
15:09 - 15:13
The importance of this initiative for the finished goods industry, National Export Council
Anniken Fjellberg in dialogue with Frode Alfheim
15:13 - 15:15
15:13 - 15:15
Conclusion of dialogue and introduction of panel discussion with key stakeholders and partners for the initiative:
15:15 - 15:37
15:15 - 15:37
Design Industri, Norwegian Fashion Hub, Manufacture NCE (Raufoss), Eksfin, and Innovation Norway. Panel 1 is moderated by Gaute Hagerup from Innovation Norway and asks the question; How can Norway now take a stronger international position for these industries? Participants: Egil Sundet (Norsk Industri, Designindustrien), Elin Saunes (Norwegian Fashion Hub), Emma Østerbø (Manufacturing NCE), Ivar Rekve (Eksfin), Per Niederbach (Innovation Norway)
Introduction to Wonderland and Norwegian Rain
15:37 - 15:43
15:37 - 15:43
Tema: Hva er avgjørende for å øke eksporten? Deltakere: Pål Eid-Hviding, ForaForm; Truls Brataas, DB Equipment; Alexander Helle, Norwegian Rain og Kurt-Arild Dahle, Wonderland.
Conclusion. Introduction Magne Supphellen, who will lead Panel 2 on building strong brands
15:43 - 16:05
15:43 - 16:05
Panel 2 is moderated by Magne Supphellen, featuring ForaForm, DB Equipment, then Norwegian Rain and Wonderland.
The way forward - what happens now?
16:05 - 16:10
16:05 - 16:10
By Innovation Norway
Closing comments from the program leader
16:10 - 16:15
16:10 - 16:15
Organisers
Important conditions
Companies must adhere to standards for responsible business conduct, including Environmental, Social, and Governance (ESG) criteria.
Participants are expected to operate in accordance with the UN Guiding Principles on Business and Human Rights and the OECD Guidelines for Multinational Enterprises on Responsible Business Conduct. This entails conducting business responsibly, respecting human rights, ensuring decent working conditions, safeguarding environmental considerations, and actively preventing corruption.
Companies must carry out their own due diligence assessments (risk assessments) to identify, prevent, and mitigate potential adverse impacts.