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Ongoing event

"Ask the Experts" Webinar series

27.03.2025

Location: Online, Online

Exhibition

Thu. 27 March 2025


15:00 - 16:00 GMT+01:00

Online

Empowering and Connecting the Global Fashion World

Speakers: Ruth Lietzow and Edgar Irizarry – Business Development Managers, MMGNET Group

MMGNET bridges the gap for global fashion companies looking to enter the North American market by securing funding opportunities through government partners - connecting and inspiring the global fashion community through industry insights, education, networking, online experiences, and world-renowned fashion trade events including MAGIC, PROJECT, COTERIE, and SOURCING at MAGIC. This presentation will include an update on the current fashion market, US distribution overview and the evolution of retail: statistics, news, trends, and changes in the sector. This webinar is suitable for: outdoor apparel/shoes, high-end wool, fashion companies.

Ruth Lietzow, International Business Development Manager, MMGNET Group

LinkedIn

Edgar Irizarry, International Business Development Manager, MMGNET Group

LinkedIn


Thu. 3 April 2025


15:00 - 16:00 GMT+01:00

Online

U.S Outdoor Industry Go-To-Market Models”

Speaker: Eoin Comerford, former CEO of Moosejaw

Eoin Comerford is currently working as an advisor to early stage companies and investors. Additionally, he is an industry expert & speaker to Walmart, Dick's Sporting Goods and more. Eoin will share insights on wholesale distribution models (via reps, distributors, direct), DTC model, hybrid model (explanation and breakdown of pros and cons of each). Understanding the financial, operational and technical aspects of being a wholesaler to U.S. retailers. This webinar is suitable for sports gear and equipment outdoor apparel/shoes, high-end wool.

Eoin Comerford, Principal, Outsize Consultiung

LinkedIn


Thu. 10 April 2025


15:00 - 16:00 GMT+01:00

Online

Accessing Authenticity

Speakers: Jennifer OBrien and Art Tavee, Creative Strategy Inc.

Brands that have a deep understanding of who they are and what they stand for are best equipped to flex into new spaces, create new points of connection and engage new consumers with their storytelling. In this session, we will review some examples of brands that have managed to stretch effectively and discuss how your brand can re-embrace its authenticity to extend itself to the US marketplace with fresh relevance. Suitable for: sports/outdoor/retail brands.

Jennifer O'Brien, Co-founder, Creative Strategy Inc

LinkedIn

Art Tavee, Co-founder, Creative Strategy Inc

LinkedIn


Thu. 24 April 2025


15:00 - 16:00 GMT+01:00

Online

Navigating U.S. Tariffs and Policies in 2025

Speakers: Thomas Simchak, Senior Policy Advisor, Trade, Energy, & Climate and Martin Aamodt Stensland, Counselor for Trade and Industrial Affairs, Royal Norwegian Embassy, Washington D.C

Insights to assist Norwegian businesses facing potential new tariffs in understanding and navigating the U.S. marketplace. Suitable for: sports/outdoor/retail brands.

Tom Simchak, Senior Policy Advisor, Trade, Energy, & Ocean Economy

LinkedIn

Martin Stensland, Counselor for Trade and Industrial Affairs

LinkedIn

Øivind Bartvik, Senior Advisor

LinkedIn


Thu. 8 May 2025


15:00 - 16:00 GMT+01:00

Online

Curating Culture

Speaker: Marco Cignini, award winning creative director with 20+ years experience developing and leading integrated brand campaigns and immersive experiences.

A deep dive into actively understanding, selecting, and presenting the key elements that shape a specific group or audience and engaging with different cultural identities, and using that knowledge to create content, experiences, or campaigns that resonate authentically. Learn how to connect with various cultures to build meaningful, relevant connections that go beyond surface- level marketing. Suitable for: sports/outdoor/retail brands.

Marco Cignini, CCO, Woolf Merino

LinkedIn


Thu. 15 May 2025


15:00 - 16:00 GMT+01:00

Online

AI in the Retail World

Speaker: Jon Seneger and guests from the Silicon Valley Tech World

Jon Seneger is a seasoned Senior Product Manager and AI Technology Strategist with over 20 years of expertise in developing and scaling Software solutions. With multiple patents in AI technologies and recognition for his contributions to UX innovation, Jon is dedicated to creating scalable, sustainable AI solutions that address complex challenges and align with evolving market trends. Suitable for: CEOs and managers. Ahmer Inam is a seasoned data and AI executive with over 20 years of experience in driving organizational transformation through intelligent digital solutions. Currently serving as the Chief Data & Artificial Intelligence Officer at Relanto, Ahmer has held leadership roles at prominent companies including Nike PwC, and has worked with major sportswear brands such as Hoka and Columbia Sportswear in the United States

Jon Seneger, Senior Advisor, Innovation Norway

LinkedIn

Ahmer Inam, Chief Artificial Intelligence Officer | Ex-Nike PwC

LinkedIn


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