Intermediary: Norway's First End-to-End Digital Infrastructure for EU Market Entry, Made in Norway

Intermediary AS has developed a pioneering digital solution that standardises and streamlines market entry into Norway for European companies and business owners. The solution has undergone a patentability review, confirming that the concept and method represent a new and independent innovation within digital company formation and cross-border onboarding, with official recognition from Norway's Patent Office.

What makes Intermediary's solution unique is its fully automated approach that replaces manual steps with digital verification, integrated EU data sources, and regulatory checks. The platform uses electronic identities (eIDs) from Idura that meet regulatory standards, automated AML and PEP screening, API integration with available EU business registers, and cross-border digital signing with Qualified Electronic Signatures (QES) using passport verification, enabling technology and compatible with existing EU legislation – all validated through the Norwegian state-authorized accounting firms.

"Our technology is built on a simple principle: data should flow, not be recreated. By re-using verified information across the customer journey, we reduce friction, lower costs, and enable a circular data economy. This design ensures interoperability across systems, borders, and authorities – making cross-border onboarding faster, safer, and fully aligned with the EU's vision for secure digital infrastructure," says Morten Ims.

Intermediary is committed to highlighting that its digital infrastructure is designed, developed, and operated in Norway – to build trust among EU companies and demonstrate that Norwegian technology is leading the way in secure cross-border digital services.

Co-branding with the Made in Norway label strengthens the company's positioning by pairing its digital market-entry solution with a recognized national quality mark. The label represents more than just origin – it signals that the technology is rooted in Norwegian standards for data protection, regulatory compliance, and business integrity.

"The Made in Norway label elevates our brand and increases trust. It makes our offering more credible and more visible for international companies who need assurance that their market-entry partner operates according to the highest standards of security and compliance," says Ims.

The market for Intermediary AS includes EU SMEs requiring VAT, tax, or legal registration in Norway, companies moving beyond VOEC compliance, and firms planning to invest in the country. The EU Data Act increases the urgency for fully digital and compliant cross-border processes, positioning Intermediary AS as a first mover in this shift.

The platform serves digital-ready businesses seeking a simple and compliant entry path. Denmark is the test market, where 10 Danish companies have been onboarded as pilot customers through API integration with EU business registers and beneficial ownership data. Unlike traditional, manual company formation processes, Intermediary AS offers a fully automated solution built on Norwegian regulatory standards.

Intermediary AS has received the European Innovation Council’s “Quality Stamped and Validated Innovations” recognition and is listed as an approved supplier for EU-funded companies entering the Norwegian market.

The infrastructure automates identity verification, AML screening, passport checks aligned with CER and NIS2, and D-number registration for non-resident founders — all within one seamless digital process. The solution is scalable and ready to expand as new national integration points become available.

"The EU Data Act creates a clear urgency for fully digital, compliant cross-border processes. Intermediary AS is positioned as a first mover, ready for scale the moment national integration points become available. Our solution makes it faster and easier for foreign companies and business owners to invest in Norway — and we see significant potential as we expand this model to additional European markets," says Ims.

Intermediary AS will proudly display the Made in Norway label across its digital platform, customer onboarding journey, marketing materials, and partnership communications — both digital and physical. The label will serve as a visible confirmation that the entire infrastructure is designed, developed, and operated according to Norwegian standards for security, compliance, and data protection.

Additionally, Intermediary has worked closely with Innovation Norway to ensure its technology and branding are strategically positioned and aligned with guidelines.

"Incorporating the Made in Norway label into our digital services strengthens our identity and highlights our Norwegian origin across all touchpoints. It adds a trusted national quality mark to our fully digital customer journey, increasing credibility and confidence from first interaction to completed market entry. Our goal is to become the preferred digital infrastructure partner for EU companies entering the Norwegian market — and this label strengthens our credibility as we scale toward that vision," says Ims.