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Ballstad: Premium omega-3 and collagen products, Made in Norway

Published 5 Nov 2025 · 2 min read

Norway has a longstanding tradition of consuming fish oil and salmon collagen.

Born in the heart of the Lofoten Islands, Ballstad knows what it takes to create premium omega-3 and collagen products of the highest quality.

All products are certified by the Friend of the Sea organisation and proudly carry the Made in Norway label – a testament to their origin in sustainable fisheries and Norwegian production.

The Made in Norway label represents quality, purity and sustainability – values that perfectly align with our philosophy. Being able to document our Norwegian origin gives us a unique advantage in a competitive market and builds trust with consumers.

Odd Roar Olsen

Global Director at Ballstad

Ballstad offers premium Norwegian omega-3 and collagen supplements

Ballstad is a Norwegian company committed to delivering pure, sustainable and high-quality supplements made from Norwegian fish. Its product range – including omega-3 and salmon collagen – is developed with a focus on simplicity, natural ingredients and responsible production.

For Ballstad, quality always comes first.

“Our commitment to quality and freshness is reflected in every product we offer. From our purest salmon collagen to our high-performance omega-3, we take pride in delivering only the very best from Norway’s natural resources,” says Odd Roar Olsen.

Nature picture, of a beautiful sunset over the ocean and mountain.
Ballstad takes pride in delivering only the very best from Norway’s natural resources.

Ballstad is committed to showcasing its Norwegian origin

Ballstad joined the Made in Norway programme because Norwegian origin is a vital part of its brand identity and value creation.

“The Made in Norway label represents quality, purity and sustainability – values that perfectly align with our philosophy. Being able to document our Norwegian origin gives us a unique advantage in a competitive market and builds trust with consumers,” says Olsen.

Ballstad salmon collagen beeing poured into a cup of coffee.
Ballstad is committed to showcasing its Norwegian origin.

The market for Ballstad’s products

Ballstad’s products are sold both domestically and internationally, with a strong focus on markets such as Germany, Thailand, Singapore and Turkey.

“Consumers are increasingly looking for clean, sustainable and traceable products – and the Made in Norway label helps us to clearly communicate these values. The challenge lies in standing out in a global market full of competitors, and the label gives us a strong competitive edge,” says Olsen.

Ballstad tincan and RP open wooden board
The Made in Norway label gives a competitive edge.

Ballstad will leverage the origin label to strengthen its market position

The Made in Norway label is a key element of Ballstad’s brand strategy and is featured on all product packaging to highlight Norwegian quality and provenance. It will also be integrated across digital marketing campaigns, websites and B2B presentations to promote the value of Norwegian production.

“Looking ahead, we will continue to use the label actively to strengthen our position as a leading provider of sustainable and pure nutritional supplements,” concludes Olsen.

The Made in Norway label gives a competitive edge.
  • Odd Roar Olsen

    Global Director

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