Why invest in Norway?

Norway offers a unique blend of innovation, sustainability and stability, making it an ideal location for businesses. Among other things, we have a highly skilled workforce, renewable energy and a strategic location on the coast of Northern Europe.

Choose Norway for your next business venture

Clean, renewable energy

Electricity generation in Norway is based nearly 100% on renewable energy sources. In 2023, an impressive 89% of Norway’s electricity was produced from hydropower and 9% from wind power (source: Norway - Countries & Regions - IEA).

Efficient, highly skilled workforce

Norway has consistently ranked in the top 10 of IMD’s world talent ranking since 2020 (source: Talent Norway 2024 - IMD business school for management and leadership courses). Norwegian workers are trustworthy and well-educated, with well-developed problem-solving skills.

Great place to do business

Thanks to its stability, digitalised society, world-class infrastructure and strong economy, Norway is a great place to do business. In the World Bank’s latest ranking, Norway ranked no. 4 in Europe for Ease of Doing Business (source: Doing Business 2020).

Great place to live and work

Norway is no. 2 in the world on the Human Development Index (source: Country Insights | Human Development Reports). The country offers a high standard of living, excellent healthcare and education, good work-life balance, public safety and a clean environment.

High degree of scientific collaboration

Norway has a higher degree of international scientific collaborations compared to other European nations, as well as private-public cooperation between scientific communities and private companies (source: European Innovation Scoreboard 2025).

Strong digital competence

Among European countries, Norway is one of the highest ranked nations when it comes to a population with above basic overall digital skills (source: European Innovation Scoreboard 2025).

Discover Norway

Located in Northern Europe, Norway extends along the western edge of the Scandinavian Peninsula and crosses the Arctic Circle. It is bordered by Sweden, Finland and Russia, and has the longest coastline in Europe along the North Atlantic Ocean.

Explore Norway’s diverse regions

North Norway, comprising the counties of Nordland, Troms and Finnmark, is known for its dramatic landscapes, rugged coastline, deep fjords and magnificent Northern Lights. The region extends beyond the Arctic Circle and is characterised by mountainous terrain and vast wilderness. Key industries include fisheries, aquaculture and tourism. It is a prime destination for experiencing the midnight sun and for winter sports.
Western Norway, comprising the counties of Rogaland, Vestland and Møre & Romsdal, is renowned for its dramatic fjords, mountainous terrain, and vibrant coastal cities like Bergen and Stavanger. The region is a hub for key industries such as oil and gas, shipping and aquaculture, contributing significantly to Norway's economy. The stunning natural landscapes, including the famous Geirangerfjord and Nærøyfjord, also make Western Norway a popular destination for tourists seeking outdoor adventures and scenic beauty. Read more on the Invest in Vestland and Invest in Rogaland websites.
Eastern Norway, comprising the counties of Oslo, Akershus, Vestfold, Østfold, Buskerud, Telemark and Innlandet, is the most populous region in the country. This area is characterised by diverse landscapes, including rolling hills, fertile valleys and dense forests. The region is a major economic hub, with key industries such as health, technology, manufacturing, finance and agriculture. The capital city, Oslo, is a major centre for business and culture, contributing to the region’s dynamic economy and vibrant urban life. Read more on the Invest in Vestfold website.
Southern Norway, comprised of Agder county, is characterised by a picturesque coastline and charming coastal towns like Kristiansand and Arendal. The region borders on the Skagerrak Strait between Norway and Denmark. Key industries include renewable energy, forestry, agriculture, tourism and a growing technology sector. Read more on the Invest in Agder website.

10 key facts about Norway

Population: approx. 5.5 million

Area: 384 483 sq. km
Capital: Oslo
Three largest cities: Oslo area (1.1 million), Bergen (270 000), Stavanger/Sandnes (234 000)
Government: Constitutional monarchy
Currency: Norwegian krone (NOK)
Credit rating: One of 11 countries in the world with an AAA rating
EU: Norway is a part of the European Economic Area (EEA) and a member of the EU’s single market

Airports: 55 airports, most of which are small domestic airports.
Ports: Ships can call at over 3 000 ports and quays in Norway.

Norwegian business culture

Norwegian business culture is characterised by a strong emphasis on equality, transparency and work-life balance. Hierarchies are generally flat, and decision-making is often collaborative, reflecting the country’s egalitarian values. Punctuality and direct communication are highly valued, with a focus on clear and concise exchanges.

Additionally, Norwegians prioritise sustainability and corporate social responsibility, integrating these principles into their business practices. This approach fosters a respectful and inclusive work environment where everyone’s input is valued.

Get in touch with Invest in Norway

We have a team of people ready to support you. Some of us specialise in specific regions of Norway, whereas others specialise in specific industries. We will always do our best to assist those looking to invest in Norway.